Lead Generation Channels
Based on the strategy, we build a scalable lead generation mix of paid and organic channels, each measured on cost per lead and lead quality.
Channels we use to generate leads...
Paid Media Buying
Ready to generate high-quality leads, sales, and repeat business? By staying up-to-date with the latest trends, best practices, and emerging technologies in the digital marketing landscape, DBV Marketing Inc. is able to provide the performance needed to grow a business. Utilizing platforms (but not limited to) Facebook, Instagram, TikTok, Google, Youtube and LinkedIn will introduce your brand to more prospects.
Email Lead Nurturing
Email marketing is one of DBV Marketing Inc.'s core strengths, by crafting engaging and personalized email campaigns that resonate with audiences, driving customer engagement and retention. By leveraging advanced analytics and segmentation techniques, it's guaranteed that email campaigns are highly targeted, resulting in improved open rates, click-through rates, and conversions. Don't miss out on the low-hanging fruits, especially with email automation. Your prospective customers want to hear from you.
Landing Pages & Funnel Optimization
Your website is one of the most important assets to your business. It expresses who you are and how you can make your prospective customers' and clients' lives easier. In addition to the right messaging, making the experience and flow (commonly referred to UI/UX) easy to navigate in this digital environment is important. DBV Marketing Inc. can help with A/B testing to get the correct experience for your audience.
SEO for Organic Lead Generation
The best audience for your business are people that find you organically. They are on the hunt for your product or service and will have a shorter buying cycle. Optimizing a website for the Google and Bing search engines will increase this type of traffic. This is a mix of technical and on-page efforts and has far-reaching increases in quality traffic.
What's included
The paid and organic channels that drive lead flow: paid social and search media buying, lead gen funnels, email nurturing, and SEO.
- ✓Paid lead generation on Meta, TikTok, Google, YouTube, and LinkedIn
- ✓Audience research and targeting by vertical
- ✓Ad creative development and testing
- ✓Landing pages and lead gen funnels with A/B testing
- ✓Email nurture sequences to convert leads that don't buy on the first touch
- ✓Technical and on-page SEO to capture high-intent organic leads
Who it's for
- →Businesses ready to scale lead volume on proven channels
- →Teams with a strategy in place that need hands-on media buying
- →Companies losing leads that don't convert on the first contact
Industries we specialize in
Common questions
- Which ad platforms do you use for lead generation?
- Including but not limited to Google, YouTube, Facebook, Instagram, TikTok, and LinkedIn, chosen based on your vertical, audience, and cost per lead targets.
- Why include email and SEO alongside paid media?
- Most leads won't convert on the first touch, so email nurturing recovers pipeline that paid media alone would lose. Organic search reaches people already looking for your service, who tend to have a shorter buying cycle.
- Do I need any lead gen infrastructure before we start?
- No. DBV Marketing builds the full lead generation stack: ad account setup (Meta, TikTok, Google), tracking pixels and conversion events, tracking platform integration (Everflow), landing pages and lead gen funnels, call platform integration (Ringba), CRM integration (Lead Prosper), and real-time reporting.
Related reading
Contact
Reach out for a complimentary consultation.